Dragon’s Den Darren continues business expansion

Dragon’s Den Darren continues business expansion


Magic Mayan Owner and Chief Chocolatier Darren O’Connor at work
Irish Raw Chocolate Business Magic Mayan has expanded its sales into Northern Ireland and is growing in size following owner Darren O’Connor’s appearance on RTE’s Dragon’s Den last night. 
While the county Clare family business did not secure an investment from the five dragons, in the days after filming Magic Mayan signed a contract to export its chocolate and protein bombs into the UK via Northern Ireland.
Employing five people and with plans to expand the workforce and production of chocolate and protein bombs even further in the coming months, the artisan raw chocolate business based in Ennis, Co. Clare continues to grow.
“We are currently selling 35,000 protein bombs a month and more than 1,000 bars of hand made chocolate each week through our Irish distributers, and online,” explained Darren, who took over Magic Mayan two years ago with his wife Sinead.
Magic Mayan Owner and Chief Chocolatier Darren O’Connor faces the five dragons on RTE1’s Dragon’s Den.
“The protein bomb market is growing at a huge rate internationally as people are becoming more and more conscious about what they eat. Busy professionals who plan their snacks, those that work out regularly and members of sports clubs are also big supporters of our most popular product.
“Our 14 different certified organic, deeply dark, dairy free, gluten free and soya free raw chocolate bars are proving very popular in many of Ireland’s best known health stores, and the fact our raw chocolate is minimally processed using only high-quality basic ingredients, it retains essential vitamins and minerals,” added Darren, who as well as managing the production of the Magic Mayan bars, is also the chief chocolatier.
In the world famous Dragon’s Den, Darren sought a €48,000 investment for a 10% stake in his family business. Had he secured this funding he would have allocated it to upgrading the chocolate factory and installing a new chocolate tempering machine, while also bringing forward plans to invest in new packaging for the protein bombs, and invest in marketing
However even without the Dragon’s investment, the company continues to expand.

Chief Reporter Pat Flynn has worked as a journalist for almost 30 years. His career began during the late 1980s when, like many aspiring radio presenters of the time, he worked for local pirate radio stations in Clare and Limerick.

Pat joined Clare FM in 1990 where he worked as researcher initially and later presented several different programmes including the station’s flagship current affairs programme.

He was also the station’s News Editor and Deputy Controller of Programmes. Despite leaving in 2003 to pursue a career as a freelance journalist, he continues to work with the station to this day.

As well as being the Clare Herald’s Chief Reporter Pat is also freelance journalist and broadcaster, contributing to Ireland’s national newspapers and is a regular contributor to national broadcasters.