Give the Gift of Local this Christmas

Give the Gift of Local this Christmas

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“Give the Gift of Local this Christmas” is a community initiative devised by Clare FM to support local towns and business in the run up to one of the busiest shopping periods of the year.

The campaign which has just been launched by Clare FM is in association with Clare County Council will include a series of on-air commercials, as well as promotion across its digital platforms, highlighting the various main towns across the County and what they have to offer. Kilrush, Killaloe, Shannon, Ennistymon and Ennis are the towns selected, and as well as offering smaller businesses the opportunity to promote themselves, the initiative will also promote the towns themselves with a series of short videos and on-air Vox-pops.

Speaking about the initiative, Clare FM’s General Manager Susan Murphy said “This initiative is something that has been in the planning stages for a number of months, We at Clare FM are very mindful about the importance of supporting our local towns and businesses, they are the lifeblood of this county. We wanted to do something that would put a spotlight on some of our towns, all of which have an amazing array of unique stores to choose from.

We were delighted when Clare County Council came on board with us to support the initiative, they have been instrumental in helping us put the campaign together. Over the next couple of weeks, we will be dedicating particular days to promoting the various towns and what they have to offer as well as creating video content which will be available on our digital platforms and on our website  Clare.FM as well as Clare County Council website”.

Mayor of Clare, Cathal Crowe welcomes this initiative and urges people to support local businesses across the county. “I am delighted that Clare County Council are part of this positive community initiative during the busiest shopping period of the year”.

Commenting on the campaign Pat Dowling. Chief Executive of Clare County Council,  said “It’s important that we all support our own local enterprises and businesses first, because that’s what generates the local economy and what sustains local businesses”

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Chief Reporter Pat Flynn has worked as a journalist for almost 30 years. His career began during the late 1980s when, like many aspiring radio presenters of the time, he worked for local pirate radio stations in Clare and Limerick. Pat joined Clare FM in 1990 where he worked as researcher initially and later presented several different programmes including the station's flagship current affairs programme. He was also the station's News Editor and Deputy Controller of Programmes. Despite leaving in 2003 to pursue a career as a freelance journalist, he continues to work with the station to this day. As well as being the Clare Herald’s Chief Reporter Pat is also freelance journalist and broadcaster, contributing to Ireland’s national newspapers and is a regular contributor to national broadcasters.

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